Sustain

Modern life moves at a rapid pace, with many people juggling multiple responsibilities each day. Managing work, social commitments, family life, finances, and both the physical and emotional demands can be exhausting. To navigate these daily pressures, individuals need strong resilience and consistent mental and physical energy. Globally, boosting energy and improving overall well-being are top priorities for many. When resilience and energy reserves are depleted, it can result in a range of physical and psychological symptoms, often leading to shifts in behaviour.

IMCD has developed a convenient vegetarian hard-shell capsule with ingredients that support target resilience and energy: Sustain

The number of consumers concerned about brain health far outweighs category sales. This supplement category is tipped for steady growth, with the global market expected to achieve a CAGR of 8.0%, reaching over 13 billion USD by 2028. It appeals to consumers of all ages and walks of life, each looking for very different functional benefits, from nootropics for cognitive performance, memory, attention, and focus, to cognitive decline, ageing, stress, and mood.